In today’s Canadian print market, there are few companies that are growing organically. But one particular company has quickly become a major force in the commercial segment. PBI, “Printing by Innovation”, is a full service printing company that takes pride in discovering new ways to grow their business. Not only do they provide a great customer experience, they also know the value of providing a quality product, with the fastest turnaround time, all at a fair market price.
PBI was not a print company originally but focused on direct mail services and brokering print. Eventually, a tipping point was reached where it made sense to bring print in-house, and they have been growing ever since.
Over the last five years, PBI has doubled in size. The Company bought their first Heidelberg only 9 years ago, and now they boast a pressroom consisting of a Speedmaster XL 106-8P+L and a Speedmaster SX 74-8P, along with smaller format equipment.
PBI’s most recent expansion has been in postpress packaging equipment with the addition of an Easymatrix 106 CS die-cutter and a Diana Smart 80 folder gluer, both from Heidelberg. “The needs of direct mail services are increasing, and the ability to die-cut products in-house is a real advantage,” states Len Larose, President and CEO of PBI. “We are able to move all our die-cutting from a myriad of older equipment, and produce it all on one machine. Our operator was easily trained on the new machine, due to Heidelberg support and the ease of use of the Easymatrix, and he runs the machine at maximum efficiency.”
Growing strongly with 85 employees and two successful facilities, what is the secret to PBI’s success?
Len Larose believes that it is extremely important to, “Always find a way to make it happen.” PBI recognizes that quality is a given in today’s market. Meeting timelines at an aggressive price is the way businesses must function today, and all of PBI’s decisions are based on whether an idea or concept will improve those two factors. Keeping the focus “sales” oriented is a differentiator one notices when touring the Ontario facility.
Case in point: PBI has launched an “augmented reality” program called “Print2Life.” Bridging the gap between print and digital technology, the goal is to enhance a customer’s advertising campaign by strengthening brand awareness. More can be learned about “Print2Life” at the PBI Website.
Furthermore, PBI values group success. Team achievement is a core concept amongst the company. Len believes it is important to reward the entire staff when specific targets and/or goals are reached. As well, PBI donates $1.00 for every order, big or small, to aid in the conservation of forests worldwide.
No wonder there is a feeling of youthful exuberance in the PBI facility. It is an organization that seems to have gotten the business model right: efficient equipment, happy employees, and, above all, satisfied customers. Stay tuned!
Ray Fagan Sales Specialist, Sheetfed, Postpress Packaging, Digital, Product Management