After nearly a year of preparation and planning, our first ever Heidelberg Americas Tour is now behind us. We dedicated 2.5 days of drupa for customers from the US, Canada, Mexico and Brazil to visit Heidelberg and tour our demonstration centers in Wiesloch, Germany:
Print Media Center (PMC) — Commercial
Print Media Center (PMC)— Packaging
Applications Competence Center
World Logistics Center
Up Close and Personal
The halls of drupa can be packed with excitement, so we wanted to give our customers a unique opportunity to see our equipment and speak with our experts and technicians on a 1:1 basis. All 250 participants were able to customize their own agendas and personalize the tour to fit their needs and interests — some of which extended outside of what was shown in Hall 1 in Düsseldorf. With 48 machines throughout 4 facilities, there was something for everyone to enjoy. For many of our customers, this was the first time seeing our new PMC in Wiesloch (it opened last summer).
One of our favorite things about the Americas Tour was getting to mix and mingle with people from all over North and South America. It gave us the chance to get to know our customers on a more personal level, and it gave our customers the opportunity to network and exchange business ideas with like-minded people.
Aside from the live demonstrations and guided tours, we also enjoyed dinner at the Schwetzingen Castle and a boat cruise on the Neckar River. It was a memorable few days and we look forward making the next tour even better. See you in 2020!